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Brand Story: GLS
On the go and growing green
Driven by rapid growth in e-commerce in particular, the courier, express and parcel services (CEP) sector is expanding rapidly year after year. The field is also becoming increasingly competitive.
The opportunity of the century for KraussMaffei
In an interview with VGP Location3, Dr Frank Stieler, CEO of KraussMaffei, describes the rationale for one of Munich’s biggest relocation projects in the last 30 years and explains how the planned move is linked to KraussMaffei’s digital strategy.
Brand Story: TREK
From humble beginnings to near-meteoric rise
Trek has grown into a global brand and a worldscale bicycling activist.
Rethinking the BMW brand for a digital, circular and electric future
The brand has to stand for even much more.
Challenges and opportunities for the tyre business: APOLLO TYRES
Apollo Tyres produces a broad assortment of tyres at factories in India, the Netherlands, and Hungary. Under its two global brands, Apollo and Vredestein, Apollo today offers its products in more than 100 countries. Location3 caught up with Ankit Pandey, Product Manager Vehicle Tyres, Europe, to learn about new challenges, innovations, and opportunities that the 2020s are bringing to the tyre business and what Apollo is doing to stay ahead of those developments in Europe.
4PX Czech Republic is the global e-commerce one-stop solution platform, talks robotics, automation and shares his vision for the future of logistics.
Interview with Radoslav Palla.
Brand Story: Albert Heijn. Grocery stores for all consumers.
Maybe one of the smartest of Albert Heijn’s many ideas in his career as an entrepreneur and grocery pioneer was that rich and poor alike should be able to shop at his stores. And by that he meant that every man and woman should be able to find and buy there what he or she wanted and needed.
Brand Story: MACRON
Still hitting home runs after nearly 50 years
For a European sport apparel company, Macron started out in a most unlikely way…